Morgan Stanley’s Institute for Sustainable Investing is included as an institutional, practice‑level exemplar for Part 2: The Purposeful Investment Landscape (Chapter: Exploring the Landscape) because it accelerates sustainable finance by producing research and actionable insights, offering scalable sustainable products and tools, and running accelerators and convenings (eg, the Kellogg‑Morgan Stanley Sustainable Investing Challenge and Inclusive & Sustainable Ventures) that demonstrate how large financial institutions operationalize ESG strategies; this source gives readers a concrete view of the opportunities, initiatives and governance (advisory board, stakeholder convenings, portfolio alignment tools) that illuminate the nuances, challenges and risks (including greenwashing) discussed in the book’s section on understanding sustainable finance.